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Business |
Robust growth for used-vehicle business
ELA Motors has experienced a robust
growth last year in the used-vehicle market.
Abdul Hafiz, national marketing manager, said the company had
cornered 49% of the used-vehicle market.
Following closely was Boroko Motors (BM) with 39%, and PNG Motors,
21%.
In the new vehicle range, Toyota had about 51% share, followed
closely by BM Nissan with 18%, and PNG Motors with less than 10%.
Mr Hafiz said the total new vehicle market in PNG had grown by 35%
due to the expanding economy.
“The economy is good that’s why our sales are doing well,” Mr
Hafiz said.
“The Lae (vehicle) market had grown by approximately 34% and we
are looking forward to a good 2007,” he added.
He revealed that Toyota still maintained its lead in the market as
the best and fast-selling brand, while the new Hi-Ace bus with
midroof, wider body and bigger space for easy access in and out is
experiencing big increase in sales.
The company recently launched its all-new Toyota Land Cruiser 76
Series at its Lae showroom.
Managing director Wally Haydok said Toyota had captured nearly 51
% of the light commercial and passenger vehicle market in PNG,
followed by Nissan (18%), Mazda, Isuzu and Ford (approximately 6%
each), Mitsubishi over 5%, Hyundai over 4% and others, 4%.
In the heavy trucks category, Ela Motors’ Hino truck was also the
market leader with 42.8%, with Isuzu, Nissan UD, Kenworth and
Renault sharing rest of the market.
Mr Haydok said all economic indicators were pointing to a robust
business climate and Ela Motors was looking forward to another
great year ahead.
 
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