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By LUCY KAPI
THE media has been urged to continue playing a role in reporting
important developing issues and challenges that confront the nation.
This was the gist of National Capital District Governor Powes Parkop’s
remark when he launched the PNG media exposition with the theme: “Let’s
do it PNG” at the Holiday Inn in Port Moresby last Friday.
The governor said when the media reports on issues and challenges that
confront the country, it helped guide everyone in the different roles
they play as well as improved the quality and standard of life of the
people.
He said the media played a significant role in the development of PNG
including its political history.
He said current national leaders including Prime Minister Sir Michael
Somare had emerged from the media fraternity to provide political
leadership to this nation.
Mr Parkop said in and around the world, the media played various roles.
“Some thrive on scandal, some on entertainment, some on trivialities;
others are openly political and partisan, while others play multiple
roles, balancing the different role the media can play in any given
community,” he said.
In PNG, he said, the media had largely been playing a balance or
multiple roles in both entertaining, scandalising and in raising serious
political, social, economic, cultural and environmental issues.
“I believe this is a legacy we all and the media fraternity in
particular should be proud of and should strive to continue,” the
governor said.
Apart from the media’s role in development, he said the media could also
do more to improve the quality of reporting and presentation in areas of
entertainment, sporting, cultural, political and other specific areas or
field of the communities.
Meanwhile, the media exposition turned out to be a success with all the
booths packed with interested members of the public last Saturday
including many school students who wanted to get a glimpse of their
favourite radio personality especially at the NauFM and YumiFM booths.
Others simply collected brochures, posters or printed brochures of media
organisations to learn more about the media’s role.
 
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