Bank reaches out to women

Normal, Youth & Careers

Wednesday, 12th September 2012


NATIONWIDE Microbank Ltd has been trying to reach its customers, especially women, by providing financial literacy programmes.
Nationwide’s manager women’s banking Gima Kepa said they had recently partnered with the Asian Development Bank to provide financial literacy to women, most of whom did not have the freedom or capacity to do financial transactions, especially in the rural areas.
“We have a new programme called MiCash and we are doing awareness on financial literacy programme to find out from villagers what to put in the programme,” Kepa said.
The Nationwide Microbank team met with villagers from Gabensis, outside Lae city last Friday, to create awareness on financial literacy.
The team later held a meeting with the Lae Women Urban Council and other women representatives to conduct training for them.
“Most of our MiCash clients are women and we have seen that when women have their own accounts, they have the independence to create their own business transactions,” Kepa said.
She said in line with the programme, the Microbank would try to deliver financial literacy to the areas it visited.