Firm eyes local supplies
AFTER launching the Sepik vanilla-flavoured ice cream next year, the Paradise Company Ltd plans to launch the Bougainville chocolate-flavoured product, says chief executive officer James Rice.
He told The National yesterday that the food and beverage company planned to replace all imported items with local produce.
He is keeping contact with East Sepik Governor Allan Bird on the designs of the Sepik Vanilla ice cream,” he said.
“We are still working on the designs of the Sepik Vanilla ice cream.
“Governor Allan Bird spent the weekend asking people about the art work.”
He said the use of the Sepik name would have to be licensed by the East Sepik government.
“Once we confirm the design, it (will take) 12 weeks to actually do it,” he said.
He expects the product to come out in February or March.
“If that goes well, the next thing will be the Bougainville chocolate. I think it is very cool, very specific provincial designs for just ice cream,” Rice said.
“We will see how it goes because it is kind of a crazy experiment.”
He said the Bougainville chocolate would either be dark chocolate or white chocolate.
“And then I do not know what else. I have to go to another place to find another flavour.
“Perhaps Alotau coconut biscuit?”
7 comments
Top marks to Paradise Foods Ltd. for taking this initiative which is not only good for the future of the company but also economically viable for Taking back PNG and the way forward for all PNG SMEs.
What Paradise Foods Ltd. is doing, is the way forward for all PNG SMEs to grow while simultaneously adding value to our products and passing the benefits down to the rural farmers who remain the bulk of this country. This is the essence of Independence. I would like to commend the CEO of Paradise Foods for this direction the firm is taking.
Very true
For many years since independence, many foreign owned companies operating in the country have never set sights on locally grown agriculture crops but still insist on importing foreign crops which is not organic and supplied our markets with. Its about time the government of the day should come with a policy to stop this mentality and force them to go to our rural markets in the and buy our local products.
In doing so we will retain and and sustain our locally economy and moreover, it leads the the way forward to encourage our SME through this process.
I hope Agriculture Minister should see this and come up with such policy to empower bulk our our population who are now residing in rural areas of the country.
Thank you Paradise Foods Ltd for shading the light and paving the way in this area of downstream process. Therefore now I can sense and feel the country is now hitting the period of downstream processing and further presumed that sooner or later many foreign owned companies will suit.
There we go. We need more downstream processing in PNG.
James Rice initiative is highly commendable!
This is the way forward for PNG. We don’t necessarily need mining, oil & gas.
We need more of these. Should save the country from billions of kina used for importing goods that can be produced locally.
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