SP unveils new beverage

Business, Normal
Source:

The National,Friday20January 2012

By BOSORINA ROBBY
LEADING alcohol distributor SP Brewery last night launched a new brand of alcohol called the Johnny Arrow Dry Apple Cider.
The brand is not beer, spirit or wine but an alcoholic beverage made from fermented apple juice.
SP Brewery’s brand manager Allen Tom said it was an alternative for those who want to step away from wine and spirits by taking a refreshing change.
It is brewed by SP’s sister company in New Zealand and shipped exclusively to PNG to be sold under the SP Brewery banner.
It will be available at all licenced outlets today.