Control of social media necessary

 THE job of the media in maintaining equilibrium bet­ween truth and public perception and in ensuring always to remain just and objective cannot be overstated.

For certain people, including politicians, public perception is almost everything and heavily dependent on portrayal by the media.  

The mainstream media has today taken on an undeclared competitor. In an ideal scenario, the social media, via internet applications and multitude local blogs must necessarily complement the traditional media.  

Where mainstream newspapers, radio and television are inhibited by situations such as geographical location or censorship and commercial considerations, social media could be the available option.  

However, recent developments have given rise to criticisms against the abuse of social media in spreading defamatory information, lies and half-truths. 

In the absence of any legal control or monitoring of the use of social media, it is open to widespread abuse.  

Where such abuse results in defaming other individuals and public office holders it should be of concern. What’s worse, the perpetrators of such abuse sometimes remain anonymous or hide behind pseudonyms. 

It is a positive development that the public has come to use social media, which demonstrates they are knowledgeable about issues of national importance and are technologically savvy.  There is, however, reason to believe that we need some monitoring mechanism now to avoid serious issues later.

The National Information and Communication Technology Authority (NICTA) has formulated a cyber-crime policy, which is now before the National Executive Council for deliberation and hopefully will be made law by Parliament. The proposed legislation will spell out penalties for abuses of social media.

“It is not our intent to control the media but there must be some proper mechanisms in place … people have to be responsible when they are using social media to attack others. For cyber-crime, we are going to make it an offence for people to use pen-names, not using their real names and making defamatory statements. You have to be answerable for it,” NICTA chief executive officer Charles Punaha said recently.

We agree with Punaha. Every Papua New Guinean has the qualified right to broadcast or publish and to take par in a public assembly.   

However, that comes with responsibility as well which is what lacks in social media at the moment. 

Keeping tabs on social media is necessary yet at the same time, we, in the mainstream media, might want to do some soul-searching as well. Some common questions being asked about the roles of these two strands of media include : 

Is social media venturing into a grey area where the mainstream media is expected to but is either failing or being restricted by the laws on libel and defamation?

Are the country’s newspapers, television and radio stations not doing enough for some of their readers  or viewers and listeners who would rather educate themselves by using the freedom provided by social media? 

Whose job is it to tell the truth about public issues and controversies?  Is it the mainstream media’s role to extract truth from public officials or is it incumbent upon them to provide it? 

Some users of social media have obviously descended below levels of common decency and respect for their fellow citizens and others.  Such abuse needs to be monitored and that is the big challenge facing NICTA.  

Social media is a vital source of information and education. Used correctly and with proper control mechanisms, it can result in positive development for the individual and the community. The public might want to ask whether to take social media seriously as a source of information and education.  

Elsewhere in the world, governments and non-government organisations have successfully used social media to transmit vital knowledge for social and economic development.

While some work is being done in PNG with use of social media in that direction, let us hope that it does not thrive on conspiracy theories and is used by people to vent their hatred and malice towards others.