NGO taps into coffee business

A NON-GOVERNMENT organisation (NGO) focusing on helping survivors of family and sexual violence, has launched its own coffee brand to sell in Australia, an official says.
Femili PNG patron and PNG’s High Commissioner to Australia John Kali said coffee beans were bought from women coffee farmers in PNG and roasted to order in Australia.
Kali said Femili PNG, through its case management centres in Lae, Port Moresby and Goroka, supported survivors of family and sexual violence to access vital services such as medical assistance, safe accommodation and law and justice interventions.
He said buying the newly launched Femili PNG coffee, contributed to the empowerment of women and their families.
“By purchasing from female coffee farmers in PNG, we are helping women to achieve sustainable livelihoods in the coffee industry,” he said.
“This economic sustainability also makes it possible for women to bring about meaningful, long-term change and development in their communities.
“In purchasing Femili PNG coffee, you are not only supporting Papua New Guinean women coffee growers, but also providing much-needed assistance to survivors of family and sexual violence.”
Kali said the distinctive Femili PNG coffee label designed by renowned local artist Lesley Wengembo had the silhouette of a woman carrying a baby in a billum, representing the idea that women were the backbone of the country.
“Femili PNG coffee is a full-bodied coffee, with delicious chocolate and citrus undertones,” he said.
“The coffee beans are grown and nurtured organically, 1,600-metres above sea level and are free from chemicals and pesticides.
“Femili PNG coffee is roasted to order in Australia to ensure freshness.”