‘Vlogs bring tourists’

National

THE Tourism Promotion Authority (TPA) is encouraging the use of vlogging by locals to promote tourism.
Video blogging (vlog or vlogging) is used mostly by young travellers to showcase the places they have been to during their adventures.
The videos are then uploaded and posted on video blogs for everyone to see.
Founder and chief executve of Growthsquid agency Ian Hetri said during the PNGTPA online workshop in Port Moresby that PNG’s tourism was taking a step ahead to promote PNG positively online.
Social media platforms have made it easier for information to go viral.
“Vlogging about PNG’s culture and diversity will create an impact to the tourism industry,” Hetri said.
PNG blogger Autu Autu, from DiscoverPNG blog, said that every person with a smart phone was a content creator.