Programme to foster mutually beneficial relations, says CEO
THE National Superannuation Fund (Nasfund) employer-to-employer discount programme is to foster mutually beneficial relationships between businesses whereby employers can benefit, says
chief executive officer Rajeev Sharma.
The programme offers discounts and promotion opportunities to Nasfund’s employers and members’ base.
It is an extension of the members’ discount programme.
Sharma said by joining the programme, the user or the company using the programme would enjoy enhanced brand visibility , increased customer traffic, and the opportunity to tap into the fund’s large network of about 650,000 members.
The benefits of the programme are:
- BRAND exposure: Your company logo will be prominently featured on Nasfund’s discount posters, marketing apparel, and social media platforms, reaching a
wide audience of potential customers; - STRATEGIC marketing collateral: Receive specially-designed posters and programme logo stickers to display within the user’s premises, ensuring maximum visibility to Nasfund members and other customers;
- ONLINE visibility: Participation will be highlighted on the Fund’s website providing members with easy access to information about the user’s offering and driving traffic to their business; and,
- ACCESS to events: The user will be able to participate in the Nasfund employer conference and employer awards as a booth exhibitor, free of charge, to showcase their products or services to targeted audience.
“This programme will help Nasfund registered employers to get discount from the other participating employers,” Sharma said.